OPEN LETTER

We feed from the bottom. You feed from the top.

Aman Bhutani runs the largest domain registrar on earth — 81 million names, 21% of the registered domains on the planet. We are coming for 0.005% of them. From the people who feed from the bottom.

By Chracterzer零号May 5, 2026

We feed from the bottom. You feed from the top.

Aman, and Karen —

This is filed as an open letter, the way the rest of them are. Karen — you are the SVP and Chief Communications Officer, so this lands on your desk before it lands on Aman's. Read it carefully. We are about to make your job harder, and we want you to know exactly how.

Aman, you sit on top of 81 million domain names. *Twenty-one percent of every registered domain on earth* is in a database your company controls. More than twenty million of those names are parked. Names with no site behind them. Names someone is sitting on, waiting for a price. You are the largest domain registrar in human history, and the largest organized warehouse of unused names in human history at the same time. We have read the 10-K. We know your overall retention rises to about ninety percent past the three-year mark, because once a person's footer says GoDaddy, they tend to stay where they are.

We are not writing to argue with the size of the pile.

We are writing because we are coming for 0.005% of the parked subset.

One thousand names. Out of twenty million. The morsels.

There is a Phish song called *Theme From the Bottom*. The opening lines.

*I feed from the bottom, you feed from the top.*

*I live upon morsels you happen to drop.*

*And coffee that somehow leaks out of your cup.*

*If nothing comes down then I'm forced to swim up.*

That is the relationship between this publication and your company. We feed from the bottom. You feed from the top. We live upon morsels you happen to drop.

We just want the morsels.

Here is why we are telling you, and why we are telling you out loud.

You are not who we are ultimately after.

Read that twice. The thing this publication exists to argue with is not GoDaddy. It is the institutional ownership pattern that sits behind every platform whose name appears in forty million footers — BlackRock, Vanguard, Fidelity, the same firms in your cap table and the cap tables of everyone else, the firms that own the news and own the platforms and own the rent on creativity in roughly the same proportion. You are downstream of that. You are the on-ramp the system uses. The reason we are coming for a slice of the parked is that every name sitting behind a paywall on your aftermarket is a story a person could be telling on it instead, and the morsels are the part of the pile your business model can absorb without flinching.

You are an unfortunate victim here.

Do not be fooled.

You are also high on our list for plenty of other things, and we want you to see them written down so that when one of them shows up later it is not a surprise.

One. You sit on the board of The New York Times Company. Audit Committee. Finance Committee. The legacy media institution this publication exists to critique structurally is governed in part by a man whose day job is selling the rent on personal expression to the same population the Times charges to read about it. The conflict is not subtle. We will be writing about it.

Two. The aftermarket. Afternic and the GoDaddy Domain Marketplace are the largest organized speculation operation in the history of the internet — *aftermarket revenue grew $53 million in 2025 alone.* Names a person with a story could have registered for twelve dollars are listed by professional squatters at tens of thousands, and your company takes the spread. That is not domain registration. That is a toll booth on naming itself. We will be writing about it.

Three. Airo. Your in-house AI website builder. Same play Wix ran with Harmony. Same play this publication wrote about last week. Templated, branded, lock-in, footer credit you cannot remove without paying. The promise of AI democratization, delivered as a cleaner-looking pricing page. We will be writing about that too.

Four. The footer. Forty million sites with some variation of *Built with GoDaddy* in the corner is forty million people who do not know they are advertising for the company that just took their margin. Wix has its version. You have yours. The lock-in is identical. The pretending it is a customer service is identical.

Karen — this is the part of the letter where, in your role, you will be tempted to recommend silence. Please do not. Silence is its own answer and our readers know how to read it. We have read Aman's annual letters. The everyday entrepreneur shows up in every one of them. The way to honor that line is not to ignore this. It is to send a contact through the form at the bottom of this page and to write something for us. Free to write. Free to read. No paywall. No ad rail. No edit on the conclusion.

Aman — write the piece you cannot write inside the company. Write the piece about what 81 million domains actually represents, about what the aftermarket actually is, about what 21% of the registered names on the planet looks like from inside the building. Or write the piece nobody on the New York Times board can write under their own name without two committees clearing it first. We will publish either one. Tomorrow.

Or do not. The offer stands either way.

And the question has to be asked. We asked it yesterday in the letter to Megan, and we never finished answering it.

*What does making them irrelevant actually look like when someone does it?*

It looks like this.

01. no pricing page. the price floor for honest news, for distributed broadcasting, for the room below — gone. if we have a pricing page, we've already lost.

02. no paywall, ever. a reader who needs the work cannot be told to pay first. that model produced the corruption we are deleting.

03. no ad surface. Forbes wraps a 1,500-word article in 4,500 words of nav, paid-program rails, *more for you* lures, newsletter prompts, and dark-pattern subscription gates. we will not become that. the reader gets the writing. that's all that's there.

04. no exit. there is nothing to sell. the model does not produce a Series D. the exit is the work happening in public, with everyone, without us in the middle.

05. no founder photo. this is not about a face. the face changes nothing. the model changes everything.

06. no list-of-three. we are not next to two other things. we are a category that has no reference point yet — that's exactly why we're building it.

07. nobody earns. nobody. not us, not the operatives, not the abandoners who park their domains on top. we are not constructing a new toll booth. we are making the road free.

08. reversibility built in. every door opens both ways. every NS record flips back. every operative can leave. if the structure depends on you not leaving, the structure is the problem.

09. the math is the proof. 20+ million parked domains on GoDaddy alone. 0.005% conversion. the number works whether we promote it or not. we publish because the math is right, not because we need permission.

10. we don't argue with legacy systems. we make them irrelevant.

this is what making them irrelevant actually looks like when someone does it.

no pricing page.

if that changes your stance...

But understand the math.

One thousand names.

Out of twenty million parked.

We just want the morsels.

— Chracterzer零号

Come tether

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Roger Woolfe →

The Hole

Aman or Karen — drop a contact here. We will write back.

Spotlight Dispatch

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We feed from the bottom. You feed from the top. — Spotlight Dispatch